Healthcare System – The CrossFit Podcast

This marks the sixth episode of a special CrossFit Podcast collaboration with the CrossFit Medical Society.

CrossFit affiliates are the force transforming how the healthcare system operates.

Zia Rohrbaugh of CrossFit Counter Culture and Josh Plosker of Invictus Boston have turned their gyms into full-service “health homes,” offering blood panels, IV therapy, and access to Community Care health plans — all built around CrossFit’s foundational principles.

In this conversation, Jocelyn Rylee explores how affiliates bring these systems to life, how members save money through HSA and FSA programs, and what it means for the future of CrossFit and community-based healthcare.

TOPICS INCLUDED

How affiliates are transforming into “health homes”
Partnering with the CrossFit Medical Society
Offering blood panels, IV therapy, and telemedicine in gyms
How Community Care provides affordable health coverage
Using HSA/FSA and TrueMed to make CrossFit memberships tax-free
The future of CrossFit as a global healthcare model

RESOURCES MENTIONED

Community Highlight

In 2011, Jaeho Woo discovered CrossFit as a college athlete in Seoul. What started as training for basketball became a lifelong passion — one that eventually took him to the most remote place on Earth.

After serving in the Korean military and coaching CrossFit, Jaeho opened an affiliate in Seoul — then shipped 500 lb of equipment to Antarctica to found the first CrossFit affiliate on the continent.

For 10 months, he’s coached his 18-person crew in a tiny gym surrounded by glaciers. When the endless dark set in and isolation hit hard, Jaeho kept showing up — knocking on doors, reminding his teammates: When you train together, you feel better, and you’re never alone.

As he prepares to leave Antarctica, Jaeho’s message is simple: Isolation is real. Resilience comes from connection. Wherever you are, don’t go it alone.

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Thumbnail that says WE POWER HEALTH in all caps with images of host Jocelyn Rylee and guests Dr. Tom McCoy and Jenn Pishko laughing during a podcast recording with the CrossFit Owners and Coaches Conference graphic text displayed in the background

[CFMS SERIES] The Future of Health (Care) in CrossFit Affiliates (EP. 038)

By CrossFitHQ

On September 22, 2025

In The CrossFit Podcast

Over the next few weeks, we’re rolling out something different: a special CrossFit Podcast collaboration with the CrossFit Medical Society. Why? Because the CFMS isn’t sitting quietly on the sidelines. They are in the fight to cure chronic disease and put affiliates in the driver’s seat as the true health homes of their communities. This is a grassroots health revolution, and everyone should be paying attention. The mission is simple: empower affiliates, coaches, and members with real tools to reclaim their health and step out of the sickness economy. No quick fixes. Just CrossFit.

In this episode, Dr. Tom McCoy and Jenn Pishko, founders of the CrossFit Medical Society, join host Jocelyn Rylee to break down how affiliates can become the front line of community-based health care.

Recorded live at the 2025 CrossFit Owners and Coaches Conference and the 2025 CrossFit Games, the conversation digs into physician burnout, the launch of CommunityCare, and why the affiliate model is poised to be the future of preventative health.

Topics Covered

Burnout rates in primary care and why doctors are leaving medicine
How CrossFit affiliates can act as community health hubs
Launch of the CrossFit Medical Society and its goals
CommunityCare: a new model challenging U.S. health insurance
Biomarkers, bone density, and measures of health in CrossFit
Building trust between affiliates, coaches, and members
Shifting from “sick care” to true preventative health

Resources Mentioned

Community Highlight

Bobby Peters is the assistant superintendent of a rural California school district. He’s also an L2 trainer, a garage gym guy, and the founder of CrossFit Sierra Pacific, a nonprofit affiliate based in a public high school.⠀

It started small. A few local P.E. teachers got their L1s. Then came a weight-room renovation, a CrossFit course for students, and a 5 a.m. class open to any staff who wanted to move before the school day.

But Bobby didn’t stop there.

He helped launch a CrossFit program inside a juvenile incarceration facility. The setup is simple — bikes, sandbags, bodyweight movements — but the impact is massive.

“These kids didn’t talk to each other at first,” Bobby says. “Now they cheer each other on. They fist bump. They give feedback. It’s completely different.

”Bobby’s building confidence, leadership, and the possibility of a different path. His vision is clear: help these kids earn their L1s and reenter the world with something real.

He’s also pushing to get CrossFit recognized as a state-approved high school fitness curriculum — and he’s laying the groundwork to make it happen.

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Livestream CrossFit Podcast on CrossFit's Ad CrossFit is the Cure

LIVE: CrossFit Is The Cure (EP. 028)

By CrossFitHQ

On August 18, 2025

In The CrossFit Podcast

CrossFit’s new ad pulls no punches — but it’s only the starting point.

In this livestream, Jocelyn Rylee sits down with Matt Souza, Jenn Pishko, and James Hobart to respond to the ad together, unpacking what it means in the context of CrossFit’s mission to make the world a healthier place.

Whether someone is seeking to dominate their sport or improve their quality of life, CrossFit works. Our program can be scaled for anyone. But even in meeting people where they are, CrossFit requires hard work.

“CrossFit is for anyone, but not for everyone.” We own this adage because it is in the challenge of CrossFit that people come to understand what they are capable of, where true potential is unlocked, not just in terms of belief in ourselves, but in terms of our health and fitness — our degree of capacity and vitality for life.

“Tens of thousands of coaches around the world teach functional movement, nutrition, recovery, and resilience … They build relationships, and they track results.

This is what real public health looks like.” [CrossFit Is the Cure]

Let’s talk about what it all means. Buckle up. We’re Forging Elite Fitness.

Community Highlight

Elina Villemure was born in Bulgaria, adopted at 5, and grew up in Michigan chasing her brothers — on one leg above the knee, and one below.

She found CrossFit through Forging Youth Resilience, and after surgery left her in a wheelchair, she assumed training was off the table — until her school counselor said otherwise.

Her first Open? She did it from a wheelchair.

Now, at 20, Elina runs the Adaptive Athlete Experience — a traveling seminar that helps gyms better serve athletes of all abilities. She’s already hosted more than a dozen events.

“Whether or not I lose a leg or break a leg, I still have to adapt in the gym. The only difference is one is three months and the other is the rest of your life.”

Follow her story. And if you own a gym, consider bringing her in.

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