MylesLewisThumb

Affiliate Ownership, Risk-Taking, and Resilience With Myles Lewis (EP. 006)

Myles Lewis is a father, husband, longtime CrossFit affiliate owner, coach, and member of CrossFit’s Seminar Staff. Since opening CrossFit Avalanche in 2008, he’s navigated the challenges of running a business in a competitive, high-cost environment while staying true to the fundamentals of CrossFit.

In this episode, Myles joins Denise Thomas to discuss his journey — from professional snowboarding to discovering CrossFit and becoming a coach. He shares lessons learned over 16 years of affiliate ownership, including how he adapted his business during the COVID-19 pandemic, the importance of taking risks, and why simplicity and consistency are key to building a strong community.

Topics Included:

  • Myles’ passion for snowboarding and how it shaped his mindset
  • The story behind opening CrossFit Avalanche in 2008
  • Navigating affiliate ownership during the COVID-19 pandemic
  • How Myles brought some perspective to CrossFit’s executive team

Resources Mentioned:

Community Highlight:

This week, we’re highlighting Ashley Cullen, the owner of Big Gratitude CrossFit in Richmond, Virginia. A mother of six and wife to a military veteran, Ashley founded her affiliate in July 2024 with a mission rooted in service. Not only does she run a thriving CrossFit gym, but 100% of its profits go directly to support a nonprofit she created for disadvantaged youth and military veterans.

Want to follow Ashley’s journey? Check out @biggratitudecrossfit to see how she’s using CrossFit to make a meaningful impact in her community → https://www.instagram.com/biggratitudecrossfit

Know someone you think deserves to be highlighted? Nominate them here → https://crossfit.surveysparrow.com/s/CrossFit-Community-Stories/tt-PrkSJ

Share Your Thoughts:

Let us know what you think about the podcast and how we can improve here → https://crossfit.surveysparrow.com/s/The-CrossFit-Podcast—Feedback-Survey/tt-lf9Gf?ep=006

Scott Panchik: Redefining Competition (EP. 005)

CrossFit legend Scott Panchik joins the show to discuss his journey as a Games athlete and a gym owner, breaking down the role of competition at all levels of CrossFit. From pushing his limits on the competition floor to helping everyday athletes redefine success at CrossFit Mentality, Scott shares invaluable insights on training, coaching, and mindset. 

Scott and host Denise Thomas dive into the evolution of competition, the fine line between healthy and unhealthy motivation, and how tracking progress in the gym can drive both physical and personal growth. 

Topics Covered: 

  • Redefining Competition – How Scott’s perspective on competition has evolved from elite CrossFit athlete to coach and affiliate owner.
  • Coaching for Long-Term Success – The role of mentorship, tracking progress, and fostering a culture of growth inside the affiliate.
  • Embracing Failure as Growth – Why setbacks are essential in training and how to maintain a healthy, sustainable mindset in CrossFit.

Resources Mentioned: 

Community Highlight:

Andrew Rape is the owner of CrossFit Trussville in Alabama, where he has built a strong, resilient community. In May of last year, Andrew faced an unexpected challenge when a fire destroyed his gym. Rather than shutting down or pausing operations, he quickly found a temporary space at a local church and ensured that his members didn’t miss a single class. 

Andrew credits his ability to rebuild to the unwavering support of his gym community, his wife Candice, and his team. His leadership in the face of adversity exemplifies the spirit of CrossFit — perseverance, adaptability, and a commitment to helping others stay on track with their fitness.

Know someone you think deserves to be highlighted? Nominate them here!

Share Your Thoughts: 

Let us know what you think about the podcast and how we can improve here.

Dr. Julie Foucher on Root Cause Health, Resilience, and the Future of Medicine (EP. 004)

In this episode, Denise Thomas sits down with Dr. Julie Foucher, a board-certified family physician, and former CrossFit Games athlete, to explore the intersection of medicine, fitness, and health — physical, mental, and emotional. Foucher discusses the limitations of conventional healthcare, the role of lifestyle in chronic disease prevention, and how CrossFit affiliates can serve as health hubs in their communities. She also shares insights on mindset, stress management, and practical steps for taking ownership of your health.

Topics Covered:

  • The limitations of conventional healthcare and why the system isn’t designed for prevention.
  • The role of lifestyle in preventing and reversing chronic disease.
  • The connection between metabolic health, mental health, and stress resilience.
  • Practical strategies for building a proactive, patient-centered approach to healthcare.
  • The importance of community in long-term health and well-being.

Resources & Media Mentioned:

Community Highlight:

This week, we’re featuring Heather Peters and Maggie Birdsell from Ashe CrossFit in North Carolina. As a nurse and a dietitian, respectively, they built a primary care facility inside their CrossFit gym, providing a model for integrating fitness and healthcare. After their gym was devastated by Hurricane Helene, they prioritized supporting their community — offering medical care and mobilizing members to assist in relief efforts.

To support Ashe CrossFit, visit their Instagram at @ashecrossfit.

Know someone you think deserves to be highlighted? Nominate them here!

Share Your Thoughts: 

Let us know what you think about the podcast and how we can improve here.

Inside CrossFit: Dave Castro on Training, Games, and Building a Legacy (EP. 003)

In this episode, Denise Thomas sits down with Dave Castro to discuss the evolution of CrossFit from its early days to its current global impact. Dave shares stories from his 20-year journey, including:

  • Early Beginnings: How he got involved in CrossFit around 2005 at the original HQ at CrossFit Santa Cruz, and his role in developing and scaling the early seminars into a global training business alongside Nicole Carroll.
  • Standardizing Education: The process of shaping and standardizing CrossFit curriculum and training through seminars — detailing his experiences organizing, staffing, and refining the lecture format.
  • Seminar Staff Development: Personal anecdotes on recruiting and mentoring Seminar Staff, the role of Flowmasters, and how consistent learning creates a lasting impact.
  • The CrossFit Games and Open: Insights into the origins of the CrossFit Games and the evolution of the CrossFit Open.
  • Personal Reflections: Understanding Dave as a leader in CrossFit, a media personality, and a husband/father.

Resources Mentioned:

Community Highlight

This week’s community highlight features Rob Matthews, owner of CrossFit Pottstown in Pottstown, Pennsylvania. Rob has been involved in CrossFit since 2003 and runs his gym as a nonprofit in an old National Guard armory. His rare business model — charging members on a sliding scale and funding programs through insurance and grants — supports recovery, at-risk youth, adaptive athletes, and military personnel.
Visit Pottstown Athletic Club for more information.

Know someone you think deserves to be highlighted? Nominate them here!

Meet CrossFit’s Most Experienced Seminar Staff Member: Chuck Carswell (EP. 002)

Chuck Carswell has been part of CrossFit for nearly two decades, making an impact as a coach, mentor, and longtime member of CrossFit’s Seminar Staff. He’s one of the most experienced trainers in the world, having taught thousands of athletes and coaches through the CrossFit Level 1 and Level 2 Certificate Courses.

In this episode, Chuck sits down with Denise Thomas to share his journey — from playing in the NFL to discovering CrossFit and dedicating his career to coaching and education. He reflects on the evolution of CrossFit’s training methodology, the lessons he’s learned from coaching at every level, and his philosophy of “Big Team, Little Me.”

Topics Covered:

Chuck’s early athletic career and time with the Miami Dolphins
His introduction to CrossFit and first experience with the workout Helen
The evolution of CrossFit’s trainer seminars and credentialing 
The impact CrossFit has had on the fitness industry 

Media & Resources Mentioned:

CrossFit Training and Certifications – Learn more about the Level 1 and Level 2 Courses: CrossFit Training
CrossFit Open Registration – Sign up and test your fitness: games.crossfit.com
What Is Fitness? (2002) – The foundational CrossFit Journal article defining CrossFit’s approach to fitness.
Chuck as a Dawg – Watch the play Denise references

Community Spotlight:

This week, we’re highlighting the team at RISE, a platform dedicated to supporting women in the CrossFit community. RISE provides mentorship, resources, and opportunities for female athletes, coaches, and gym owners, helping them thrive in both fitness and leadership roles.
Learn more about RISE and how to get involved at riseathletes.org or follow them on social @rise_athletes_org.

Know someone you think deserves to be highlighted? Nominate them here!

Nicole Carroll and Preserving the Heart of CrossFit (EP. 001)

In this episode of The CrossFit Podcast, Nicole Carroll sits down with Denise Thomas to reflect on her 20-year journey — from how she discovered CrossFit in 2004 and the lessons she’s learned over two decades, to why she believes CrossFit is more relevant now than ever.

Topics Covered:
Nicole’s fitness journey and introduction to CrossFit
The evolution of her role within CrossFit
The importance of preserving CrossFit’s foundational principles
The relevance of CrossFit today

Resources and Media Mentioned:
CrossFit Level 1 Certificate Course
CrossFit for Health Summit – Own Your Health
Nicole’s Jedi Knight Speech
Magic of CrossFit – Content and Resources for Affiliates

Community Highlight:
This week, we recognize Keefa Hawkins of CrossFit Iconz in Lilburn, Georgia, for her work with Next Steps Fitness and Rehabilitation, a nonprofit dedicated to supporting disabled veterans. Next Steps provides free CrossFit classes, nutrition guidance, and social support to help veterans rediscover their strength, resilience, and sense of community.

To learn more and support Next Steps, visit vetsteps.org

Know someone you think deserves to be highlighted? Nominate them here!

The CrossFit Podcast Trailer

Welcome to the CrossFit Podcast, hosted by CrossFit Seminar Staff veteran Denise Thomas.

Each episode features a conversation with a leader or legend within the CrossFit community sharing their experiences as practitioners of the CrossFit methodology, and first-hand witnesses to the power of CrossFit to create health and change lives in lasting and profound ways.

We’ll also sit down with guests from outside the community whose work in the academic or clinical space adds a valuable perspective to our discussions and collective understanding.

Along the way, we’ll unpack core elements of CrossFit’s identity that set us apart in our industry.

The CrossFit Podcast offers you the opportunity to listen to conversations between subject matter experts, long-standing affiliate owners, coaches and athletes, and pioneers in the charitable space. We’ll cover a variety of topics, including:

  • Lifestyle intervention and chronic disease
  • Accountability and agency
  • The role of the CrossFit coach
  • Mental health and CrossFit
  • The value of doing hard things
  • Paying it forward and the spirit of service

Subscribe to gain regular insights from the most thoughtful and experienced voices on health and fitness in the CrossFit community and beyond.

Powered by WordPress & Theme by Anders Norén